The hard floor cleaning industry across Merseyside is experiencing significant growth. Homeowners are investing in premium flooring, and commercial premises require regular maintenance to meet health and safety standards. Yet many hard floor cleaning companies remain invisible online, losing valuable leads to competitors who have invested in search engine optimisation.
If you run a hard floor cleaning business serving Liverpool, Wirral, Chester, Warrington, Southport, St Helens, Wigan, Crewe, Skelmersdale, Ormskirk, Widnes, Crosby, Maghull, or Bootle, this guide will demonstrate exactly how SEO can transform your enquiry levels and establish your company as the go-to specialist in your service area.
The Hard Floor Cleaning Market: A Growing Opportunity
The UK flooring market was valued at approximately £2.1 billion in 2024, with hard flooring representing the fastest-growing segment. This growth creates substantial demand for professional cleaning and restoration services across both domestic and commercial sectors.
Key market statistics:
- 78% of UK homeowners now prefer hard flooring over carpet in main living areas
- Commercial premises require hard floor maintenance every 3-6 months on average
- The professional cleaning services market grows by 4.2% annually
- 93% of consumers search online before contacting a local service provider
- Mobile searches for “near me” services have increased by 150% over the past three years
These figures represent a significant opportunity for hard floor cleaning companies. However, without a strong online presence, your business simply will not appear when potential customers search for your services. That is where strategic SEO becomes essential.
Understanding Your Target Markets
Hard floor cleaning companies typically serve two distinct markets, each with unique requirements and search behaviours. If your site speaks to “everyone”, it often converts no one (because it feels generic). The goal is simple: build content that matches how people actually buy.
Domestic Hard Floor Cleaning
Homeowners search for hard floor cleaning services for several reasons:
- Regular maintenance – Keeping floors looking their best between professional deep cleans
- Post-renovation cleaning – Removing construction dust and residue from newly installed floors
- Stain removal – Addressing specific marks, scratches, or discolouration
- Restoration projects – Bringing tired, worn floors back to life
- End of tenancy requirements – Meeting landlord or letting agent standards
- Pre-sale preparation – Maximising property appeal before viewings
Domestic customers typically search using location-specific terms combined with their flooring type or problem. They value trustworthiness, reviews, and clear pricing information. Their decision-making process often involves comparing 3–5 local providers before making contact.
The Domestic Customer Journey (what people actually do before they book)
If you want more enquiries, you need to understand the steps people take (and build pages that make each step easy). A typical domestic journey looks like this:
- Trigger moment
The floor looks dull, feels rough underfoot, has scratches, or the home is being prepped for guests/sale. (You’ll often see this spike around spring cleaning and pre-Christmas.) - Google search with a “problem + place” phrase
Examples include “wood floor restoration Merseyside”, “laminate floor cleaning Wirral”, “tile and grout cleaning Chester”. - Fast scanning of results
People scan for:- Clear service name (not vague “floor solutions”)
- Local relevance (areas served across Merseyside)
- Visible reviews and photos
- A page that loads quickly on mobile
- Comparison stage (3–5 providers)
Domestic customers tend to compare:- What’s included (deep clean vs. buff vs. full restoration)
- Proof of results (before/after and testimonials)
- Transparent pricing ranges or at least a “how we quote” section
- Enquiry and reassurance checks
They look for:- Insurance mentioned
- Clear process steps (so they know what happens in their home)
- Timescales and drying/curing guidance
- Booking and follow-up
The best converting sites make it easy:- Simple contact form
- Clear service area list (Liverpool, Wirral, Chester, Warrington, Southport, St Helens, Wigan, Crewe, Skelmersdale, Ormskirk, Widnes, Crosby, Maghull, Bootle)
- Expectations set for arrival time, noise, and aftercare
Want a simple way to improve conversion without changing your whole site? Add a “What happens next” box on every domestic service page. It stops people overthinking. Less friction = more leads.
If you want help tightening up your domestic pages for better conversion across Merseyside, use Contact us online.
Commercial Hard Floor Cleaning
Commercial clients include offices, retail premises, restaurants, hotels, schools, hospitals, care homes, warehouses, and industrial facilities. Their requirements differ substantially:
- Contract-based maintenance – Regular scheduled cleaning programmes
- Health and safety compliance – Meeting industry regulations and standards
- Minimal disruption – Out-of-hours cleaning to avoid business interruption
- Specialist surfaces – Anti-static flooring, safety flooring, and industrial coatings
- Emergency response – Rapid callout for spills, accidents, or urgent cleaning needs
- Documentation – Compliance certificates and cleaning records
Commercial decision-makers often hold roles such as facilities manager, operations director, procurement lead, or business owner. They search using professional terminology and prioritise reliability, accreditation, and proven track records.
The Commercial Buying Journey (why contracts are won or lost online)
Commercial decision-makers are less emotional and more risk-driven. Your website has one main job: reduce perceived risk and prove you can deliver consistently.
- Stage 1: Supplier discovery
Searches like:- “commercial floor cleaning Merseyside”
- “contract floor cleaning Wirral”
- “school floor cleaning Chester”
- Stage 2: Credibility checks
They look for:- Evidence you work in similar environments (office, retail, education, healthcare)
- Method statements, RAMS, and compliance language (even a simple overview helps)
- Clear service level options (reactive + planned maintenance)
- Stage 3: Shortlist and quote request
They want speed and clarity:- A clean “Commercial” landing page
- A form tailored to contract details (site size, flooring types, access times)
- Case studies with measurable outcomes
- Stage 4: Award and retention
Winning is great, keeping is better:- Reporting, checklists, and documented visits are a strong retention tool
- A “planned maintenance” page can upsell periodic restoration
If commercial work is a big part of your revenue, build pages that speak procurement’s language (without turning your site into a legal document). It’s a credibility machine.
Types of Hard Flooring: What Your SEO Strategy Must Address
A comprehensive SEO strategy for hard floor cleaning companies must target all flooring types you service. Each material has unique characteristics, cleaning requirements, and associated search terms.
Natural Wood Flooring
Solid hardwood flooring remains popular in both residential and commercial settings. Common wood types requiring professional cleaning include:
Hardwoods:
- Oak (European and American varieties)
- Walnut
- Maple
- Ash
- Beech
- Cherry
- Mahogany
Softwoods:
- Pine
- Spruce
- Cedar
Each wood type responds differently to cleaning products and techniques. Oak flooring, for example, represents the most common search term, while specialist woods like walnut or mahogany attract higher-value restoration projects.
Key services for wood flooring:
- Deep cleaning and sanitisation
- Scratch and mark removal
- Sanding and refinishing
- Gap filling and repair
- Wax and oil application
- Lacquer and varnish restoration
- Water damage restoration
Wood Floor Restoration (Detailed): From “Dull and Scratched” to “Show Home”
Wood floor restoration is one of the highest value services in the hard floor cleaning world, and it’s also one of the most searched. People don’t just want a clean floor — they want the finish back.
From an SEO point of view, restoration deserves its own dedicated service page plus supporting content (guides, FAQs, case studies). If you only mention it in a paragraph, you’ll struggle to rank for restoration searches across Merseyside.
What customers mean by “restoration” (and what you should explain on your website)
A restoration job usually sits somewhere on this scale:
- Deep clean + reconditioning (light restoration)
Best for floors that are dirty, a bit dull, but structurally fine. - Buff and recoat (mid restoration)
A popular option when the finish is worn but the timber itself is still in good shape. - Full sand and refinish (full restoration)
Used when there are deep scratches, heavy wear, black staining, or uneven finish.
If your site explains these three levels in plain English, you’ll convert more leads (because you’ve made the decision easier).
The step-by-step restoration process (simple, but thorough)
A typical wood restoration workflow includes:
- Inspection and moisture check
Identify cupping, gaps, loose boards, water staining, and previous finish type. - Prep and protection
Edge masking, dust containment, and a clear plan for thresholds and skirting. - Clean/degrease (where required)
Removing residues so abrasives don’t “drag” contamination across the floor. - Sanding or screening/buffing
- Sanding removes a layer of timber (full restoration).
- Screening/buffing abrades the old finish lightly (recoat route).
- Repairs and filling
Gaps and chips filled, loose boards secured, damaged areas feathered in. - Finish selection and application
- Lacquer (popular for durability and a modern look)
- Oil (popular for a natural look and spot-repair friendliness)
- Stain (where colour change is part of the brief)
- Curing and aftercare
Clear advice on socks/shoes, furniture pads, cleaning products, and first maintenance clean.
Restoration keywords you should actively target (Merseyside)
You’ll typically see strong intent from searches like:
- “wood floor restoration Merseyside”
- “hardwood floor sanding and sealing Liverpool”
- “oak floor restoration Wirral”
- “wood floor buff and recoat Chester”
- “parquet floor restoration Warrington”
If you want this traffic, you need separate pages (or at least sections) for sanding, buffing, repairs, and finishing — because Google likes specificity.
Content ideas that rank (and also sell)
- “Buff and recoat vs full sanding: which one do you need?”
- “How long does wood floor lacquer take to cure?”
- “Can you restore parquet without replacing it?”
- “Oil vs lacquer: what’s best for busy homes and pets?”
These pieces don’t just bring traffic. They pre-qualify the lead, so the enquiry is more likely to turn into a job. If you want help building a proper restoration content cluster, use Contact us online.
Engineered Wood Flooring
Engineered wood features a real wood veneer over composite layers. Its popularity has increased significantly due to compatibility with underfloor heating and greater dimensional stability. Cleaning requirements differ from solid wood, particularly regarding moisture sensitivity of the core materials.
Laminate Flooring
Laminate flooring dominates the budget and mid-range domestic market. Despite being a manufactured product, professional cleaning extends lifespan and maintains appearance. Common laminate brands searched include Quick-Step, Pergo, Kronotex, and Egger.
Laminate cleaning considerations:
- Moisture control during cleaning
- Scratch prevention techniques
- Joint and edge protection
- Anti-static treatments
- Replacement of damaged planks
Laminate Maintenance (Detailed): Keeping It Looking New Without Ruining It
Laminate gets a bad reputation because people treat it like tile (too wet, too harsh, too often). Your content should be clear: laminate can look great for years, but only if it’s cleaned properly.
The biggest laminate mistakes (and why they matter)
Laminate failures often come down to a few repeat offenders:
- Too much water (mops soaked through)
Water can swell the HDF core, lifting edges and causing a “bubbled” look. - Steam cleaners used incorrectly
Heat + moisture can force water into joints and weaken the click system. - Wrong chemicals
Strong alkaline/degreasers can haze the wear layer and leave it dull. - Abrasive pads
Tiny scratches add up and the floor starts to look permanently dirty.
This is exactly the sort of practical advice that earns trust (and rankings) because it’s specific and useful.
A simple laminate maintenance plan you can publish on your site
Give visitors a clear plan they can follow. It reduces complaints and makes your service feel more “professional” instantly.
Weekly:
- Vacuum with a soft floor head (grit is the enemy)
- Dry microfibre mop for dusting and hair
Monthly (or as needed):
- Light damp clean (well wrung microfibre, not a dripping mop)
- Spot clean scuffs quickly (the longer it sits, the more it marks)
Every 6–12 months (ideal for busy homes and rentals):
- Professional deep clean using low-moisture equipment
- Edge/joint inspection and advice on replacement for damaged planks
What to say about “laminate deep cleaning” (so you don’t oversell)
You can’t refinish laminate like wood, so set expectations properly:
- You can remove built-up grime, sticky residue, and dulling films
- You can’t sand it back or “restore” the printed layer
- You can improve the overall appearance and hygiene massively
That honesty improves conversion because customers don’t feel like they’re being sold a dream.
Laminate SEO angles that work across Merseyside
- “laminate floor cleaning Merseyside”
- “how to clean laminate floors without streaks”
- “laminate floor maintenance for rental properties”
- “Quick-Step laminate cleaning service Wirral”
- “laminate floor cleaner safe for pets”
If laminate is a common job for you, you should have a dedicated page for it. You’ll win more “everyday” domestic leads — the kind that keep the diary full.
Luxury Vinyl Tile (LVT) and Vinyl Flooring
LVT has become the fastest-growing flooring segment in the UK. Brands such as Karndean, Amtico, and Polyflor are frequently searched alongside cleaning services. Commercial premises particularly favour LVT for its durability, design flexibility, and ease of maintenance.
LVT and vinyl services:
- Deep cleaning and degreasing
- Polish application and removal
- Seam and edge repair
- Anti-slip treatments
- Stain and mark removal
Natural Stone Flooring
Stone flooring represents the premium end of the market, with significant restoration and maintenance requirements.
Common stone types:
- Marble
- Granite
- Limestone
- Travertine
- Slate
- Sandstone
- Quartzite
- Yorkstone (particularly popular across Merseyside)
Stone cleaning requires specialist knowledge of each material’s properties. Acidic cleaners suitable for granite can permanently damage marble, for example. This expertise creates differentiation opportunities in your SEO content.
Ceramic and Porcelain Tiles
Tile flooring dominates commercial kitchens, bathrooms, and high-traffic areas. Professional cleaning addresses grout lines, which harbour bacteria and discolouration.
Tile cleaning services:
- Tile and grout deep cleaning
- Grout recolouring and sealing
- Anti-bacterial treatments
- Slip-resistance restoration
- Tile replacement and repair
Concrete and Resin Flooring
Industrial and commercial premises increasingly feature polished concrete, epoxy resin, and polyurethane floor coatings. These specialist surfaces require specific cleaning protocols and present opportunities for targeting commercial clients.
Why SEO Matters for Hard Floor Cleaning Companies
Consider how your potential customers find floor cleaning services. The vast majority begin with a Google search. They type phrases like “hard floor cleaning near me,” “wood floor restoration Liverpool,” or “commercial floor cleaning Wirral.”
If your website does not appear in these search results, you are invisible to potential customers actively seeking your services.
The impact of search ranking position:
| Position | Click-Through Rate |
|---|---|
| 1st | 39.6% of all clicks |
| 2nd | 18.4% of all clicks |
| 3rd | 10.1% of all clicks |
| 4th | 7.6% of all clicks |
| 5th | 4.6% of all clicks |
These statistics demonstrate why ranking at the top matters. The difference between position one and position five represents an 8.6x difference in click-through rate. For a keyword generating 500 monthly searches, position one receives approximately 198 clicks while position five receives just 23.
For hard floor cleaning companies, each click represents a potential customer with genuine intent. They are not browsing casually: they have a floor that needs cleaning and are looking for someone to do it.
Local SEO: The Foundation of Your Strategy
Hard floor cleaning is inherently local. You serve specific geographic areas and compete with other local providers. Local SEO ensures you appear when nearby customers search for your services.
Essential local SEO elements:
- Google Business Profile – Fully optimised with accurate business information, service areas, photos, and regular posts
- Local citations – Consistent name, address, and phone number across online directories
- Location-specific pages – Dedicated pages targeting each town or area you serve
- Local content – Blog posts and case studies featuring local projects
- Reviews – Genuine customer reviews on Google and other platforms
- Local link building – Links from local businesses, directories, and community organisations
Our SEO services Liverpool page provides additional insight into location-based optimisation strategies.
For companies serving multiple areas across Merseyside, creating dedicated location pages for Liverpool, Wirral, Chester, Warrington, and other service areas significantly improves local visibility. Each page should contain unique content rather than duplicated text with location names swapped.
Keyword Strategy for Hard Floor Cleaning Companies
Effective SEO begins with understanding what your potential customers actually search for. Here is an example keyword list with estimated monthly search volumes for Merseyside and surrounding areas:
| Keyword | Monthly Searches | Competition |
|---|---|---|
| Hard floor cleaning near me | 720 | Medium |
| Wood floor cleaning Liverpool | 210 | Low |
| Commercial floor cleaning Merseyside | 140 | Low |
| LVT floor cleaning | 480 | Medium |
| Stone floor restoration | 320 | Medium |
| Amtico floor cleaning | 260 | Low |
| Karndean floor cleaning | 390 | Low |
| Tile and grout cleaning | 590 | Medium |
| Hardwood floor sanding | 410 | High |
| Office floor cleaning | 280 | Medium |
Understanding keyword intent:
Keywords fall into different categories based on user intent:
- Informational – “How to clean oak floors” – Users seeking guidance, not necessarily ready to buy
- Commercial investigation – “Best hard floor cleaning companies Liverpool” – Users comparing options
- Transactional – “Hard floor cleaning quote Wirral” – Users ready to make contact
Your SEO strategy should target all intent types. Informational content builds authority and attracts visitors who may convert later. Commercial investigation keywords capture users actively comparing providers. Transactional keywords drive immediate enquiries.
Content Strategy: What to Publish
Search engines reward websites that demonstrate expertise, authority, and trustworthiness. For hard floor cleaning companies, this means creating comprehensive content that addresses customer questions and showcases your capabilities.
Content types that drive rankings:
- Service pages – Detailed pages for each service you offer (domestic cleaning, commercial maintenance, restoration, specific flooring types)
- Location pages – Pages targeting each area you serve with unique, relevant content
- Blog posts – Regular articles addressing common questions, maintenance tips, case studies, and industry developments
- Case studies – Before-and-after projects demonstrating your work
- FAQs – Frequently asked questions with thorough answers
- Guides – Comprehensive resources on flooring care, material selection, and maintenance schedules
We covered related strategies in our previous article on SEO for cleaning companies, which applies many principles to this specialist sector.
Content topics for hard floor cleaning companies:
- “How Often Should Commercial Hard Floors Be Professionally Cleaned?”
- “The Complete Guide to Maintaining Karndean Flooring”
- “Wood Floor Restoration: When to Sand and When to Repair”
- “Why Regular Stone Floor Sealing Prevents Costly Damage”
- “Commercial Kitchen Flooring: Meeting Hygiene Standards”
- “The Difference Between Hardwood and Engineered Wood Cleaning”
- “How to Prepare Your Business for a Floor Cleaning Contractor”
Each piece of content should target specific keywords whilst providing genuine value to readers. Thin, keyword-stuffed content no longer ranks effectively and damages your reputation.
Technical SEO Considerations
Beyond content, technical factors influence your search visibility.
Key technical elements:
- Site speed – Pages should load in under 3 seconds on mobile devices
- Mobile optimisation – Responsive design that works perfectly on smartphones and tablets
- Secure connection – HTTPS encryption for all pages
- Clean URL structure – Descriptive URLs like /commercial-hard-floor-cleaning-liverpool/
- Schema markup – Structured data helping search engines understand your content
- Core Web Vitals – Google’s performance metrics for user experience
Many hard floor cleaning websites suffer from slow loading times due to unoptimised images. Before-and-after photos are essential for showcasing your work, but they must be properly compressed and formatted for web use.
Building Trust Signals
Potential customers need reassurance before contacting a company to work in their home or business premises. Your website must communicate trustworthiness.
Trust signals to incorporate:
- Customer reviews – Genuine testimonials with specific details
- Before-and-after galleries – Visual proof of your capabilities
- Accreditations and certifications – Industry qualifications and manufacturer approvals
- Insurance and liability coverage – Confirmation of appropriate business insurance
- Case studies – Detailed project descriptions with outcomes
- Team profiles – Photos and backgrounds of key personnel
- Clear contact information – Easy ways to get in touch
Commercial clients particularly value accreditations, health and safety documentation, and evidence of working with similar businesses.
Differentiating Commercial and Domestic Content
Your website should address both markets whilst recognising their different priorities.
Domestic customer priorities:
- Trustworthiness and reviews
- Clear, upfront pricing
- Convenient booking
- Care and respect for their home
- Quality of finish
Commercial customer priorities:
- Reliability and consistency
- Compliance and documentation
- Minimal disruption to operations
- Contract flexibility
- Industry experience
Creating separate sections or pages for domestic and commercial services allows you to tailor messaging appropriately. A homeowner considering floor restoration has different concerns to a facilities manager seeking a contract cleaning provider.
Competitor Analysis
Understanding what competitors are doing helps identify opportunities. Many hard floor cleaning companies in Merseyside have basic websites with minimal SEO investment. This creates opportunities for businesses willing to invest in comprehensive strategies.
Competitor research should examine:
- Which keywords competitors rank for
- Their content strategy and publishing frequency
- Their Google Business Profile completeness and reviews
- Their backlink profile and local citations
- Technical website quality
- Social media presence and engagement
Gaps in competitor coverage represent opportunities. If no local competitor has comprehensive content about LVT cleaning, for example, creating authoritative resources on this topic can capture significant search traffic.
Measuring SEO Success
SEO is not a one-time project but an ongoing investment. Measuring results ensures your strategy delivers returns.
Key metrics to track:
- Organic traffic – Visitors arriving from search engines
- Keyword rankings – Positions for target keywords
- Conversion rate – Percentage of visitors who make contact
- Enquiry volume – Total leads generated from organic search
- Cost per acquisition – Investment required to generate each customer
- Return on investment – Revenue generated versus SEO investment
Professional SEO reporting provides transparency on progress and identifies areas for improvement.
Commercial Contract Bidding (Detailed): Winning Tenders Without Being the Cheapest
If you want consistent commercial revenue, you’ll end up in some form of tender or contract bidding process. Sometimes it’s a full tender pack, sometimes it’s “send over your quote and insurance details”, but the decision logic is similar: buyers choose the supplier that feels lowest risk.
What commercial buyers want to see (and what your site should support)
Even if the tender is handled over email, your website is still part of the assessment. Buyers look for signals like:
- Clear commercial capability (not just domestic messaging)
- Defined service levels (daily/weekly/periodic, reactive call-outs, planned restoration)
- H&S readiness (RAMS, training approach, safe chemicals, signage, out-of-hours controls)
- Consistency (checklists, supervisor checks, documented visits)
- Experience (sectors like education, healthcare, hospitality, retail, offices)
- Evidence (case studies, before/after, testimonials with real detail)
A strong commercial landing page is basically your digital “tender pre-read”.
How to structure your contract offer (simple tiers sell better)
Putting structure on your offer makes bidding easier and stops you being compared on price alone.
Example contract tiers:
- Essential maintenance
Scheduled cleans, documented visits, basic periodic deep clean. - Compliance-first
Everything in Essential, plus enhanced documentation, risk assessments, and strict hygiene focus (ideal for schools, healthcare, food environments). - Premium finish
Maintenance + periodic restoration (scrub and recoat, polish management, stone sealing), aimed at venues that want floors to look “client ready” all year.
It’s not about fancy naming. It’s about making procurement feel safe choosing you.
What to include in your “bid pack” content (even as website sections)
Build a simple set of pages/sections that support your quoting:
- Commercial services overview (floors covered + sectors served)
- Out-of-hours and access process
- H&S approach (plain English summary is fine)
- Proof: case studies and project photos
- Reporting and documentation approach (what gets logged and when)
- Service area coverage across Merseyside + surrounding towns (Liverpool, Wirral, Chester, Warrington, Southport, St Helens, Wigan, Crewe, Skelmersdale, Ormskirk, Widnes, Crosby, Maghull, Bootle)
This content helps you win higher value contracts because you’re no longer “a cleaner”, you’re a managed service provider.
Commercial bidding keywords (high intent)
These long-tail searches tend to convert well:
- “commercial floor cleaning contract Merseyside”
- “tender floor cleaning Wirral”
- “school floor cleaning contract Chester”
- “office floor cleaning supplier Warrington”
- “facilities cleaning contractor Southport”
If you want your site to attract commercial leads consistently, you need content that matches how contracts are actually bought. If you want us to build that system with you, use Contact us online.
Keyword Targets and Click Share (so you know what “Page 1” is worth)
Here’s a practical set of keywords a hard floor cleaning company across Merseyside could realistically target with the right pages and supporting content.
Primary keyword (focus term):
- hard floor cleaning Merseyside
Secondary / long-tail keywords (high intent):
- wood floor restoration Merseyside
- laminate floor cleaning Merseyside
- commercial floor cleaning Merseyside
- Karndean floor cleaning Merseyside
- tile and grout cleaning Merseyside
Ranking position matters because click share drops fast after the top results. Here are the click-through rates to use when you’re estimating value:
| Position | Click-Through Rate |
|---|---|
| 1st | 39.6% of all clicks |
| 2nd | 18.4% of all clicks |
| 3rd | 10.1% of all clicks |
| 4th | 7.6% of all clicks |
| 5th | 4.6% of all clicks |
If a keyword gets 500 searches a month, position 1 can pull in roughly 198 clicks. Position 5 is roughly 23 clicks. That gap is the difference between “busy diary” and “quiet weeks”.
The Competitive Advantage of Early Investment
Many hard floor cleaning companies across Merseyside have not yet invested in professional SEO. This represents a window of opportunity. Businesses that establish strong search rankings now will benefit as competitors struggle to catch up.
SEO results compound over time. Content published today continues generating traffic for years. Backlinks acquired this month strengthen your domain authority permanently. Early investment creates advantages that become increasingly difficult for competitors to overcome.
If you’re serious about improving visibility in Warrington as well, check out our service page for SEO Warrington.
For another angle on getting cleaning leads, have a read of our related post: SEO for cleaning companies: Boosting leads for domestic and commercial cleaners.
Sales Bit Time…
You run a hard floor cleaning company. You know your craft. You can transform tired, damaged floors into showpieces. You can maintain commercial premises to the highest standards. But none of that matters if potential customers cannot find you online.
Do you think your phone will be ringing if your business appears on page two of Google whilst competitors dominate page one?
Mersey SEO specialises in helping service businesses across Merseyside increase their visibility, generate more enquiries, and grow their customer base. We understand the hard floor cleaning industry, the search terms your customers use, and the strategies that deliver results.
We work with businesses serving Liverpool, Wirral, Chester, Warrington, Southport, St Helens, Wigan, Crewe, Skelmersdale, Ormskirk, Widnes, Crosby, Maghull, Bootle, and surrounding areas.
Contact us online to discuss how we can help your hard floor cleaning company dominate local search results.
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